Gome once again pleaded thcapital. According to Fang Wei

As of June 1, Beijing time, Gome retail closing price is 1.00 Hong Kong dollars, which increased by 4.17% from the previous day. This is since October 2017, Gome retail the first closing price back to “1 era”.

The stock price of Gome retail is not allowed to connect to the “team” initiative to connect in the near month.

On the 28th, Jingdong Group announced the strategic investment of Gome retail, with $ 100 million to subscribe to the countrys retail (April 19, while April 19, spelling) (NASDAQ: PDD) also has a strategic investment in Gome with a total of $ 200 million convertible bonds.

For the introduction of a lot of introduction, Jingdongs two strategic investments, Gome retail CFO Fang Wei said in an interview on June 1, Gome and spell, Jingdong cooperation, is in the flow end And the cooperation of the supply chain. At the same time, he said that through a lot of and Jingdong, the tripartite will promote new consumption, bringing more efficient to the industry. After the back, the Gome, the leading hegemony of the domestic home appliance retail chain market, has also been converted to the mentality. “Left and right”? Jingdong and spelling in Gome

have time for more than 1 month, Gome became a lot of bridges of the two major Internet retail giants in Jingdong. The original cause, so that the outside world is not full of curiosity, but in Fang Wei, this is just the process of water to the stream after working in early business.

“Cooperation with Jingdong) truly enters the equity, in fact, communication is a week.” Fang Wei said that after the official flagship store in Men, the official flagship store in January this year, Gome and Jingdong cooperation have been They are all placed on the business level to negotiate, and this goes deep into the equity cooperation, which is based on the previous business cooperation.

Gome once again pleaded thcapital. According to Fang Wei插图

This cooperation process from the business level to the equity level, with the previous national beauty and a lot of cooperation processes.

When the introduction of a lot of strategic investors, Fang Wei once told reporters that the time that truly negotiations is only 3 days, but Gome and spell more communication is from 2018 National American.Multiple start. It is also because of this, from the platform to the service, the cooperation with the capital level, the cooperation between Gome and spell is the gradual formation.

In addition to the details of negotiations, more foreign concern is that Gome as “old” home appliance retail chain faucet, how to generate a lot of chemical reactions after connecting to Jingdong,

In this regard, Fang Wei said, “We have formed a cooperation process in the flow and supply chain by working with a lot of Jingdong,”

On this Gome and Jingdong cooperation In terms of square, the cooperation between the two sides is mainly manifested in three dimensions of joint procurement, joint marketing and logistics services. Especially in the joint procurement, this means that Gome and Jingdong can share the supply chain. While carrying out the advantages, the scale effect can also be achieved, and the competitiveness of both parties in the supply chain can also be enhanced. “Many people say that Gome and Jingdong are coincident on the home appliance supply chain, but in fact the coincidence is not so high.” Fang Wei explained further, Gomes home appliance supply chain ability is more reflected in Mid-high-end integration, experienced goods, and suits, etc., and Jingdong has strong capacity in terms of standard, and the degree of homogeneration of both parties is less than 30%.

If the cooperation between Gome and Jingdong, the two sides is a strong combination that can be formed on the supply chain; the national beauty and special cooperation, the two sides focus more focused on flow and custom end cooperation .

Gome retail president Wang Junzhou has previously told reporters that Gome as a company has been established for more than 30 years, with complete, systematic supply chain capabilities, through cooperation with a lot of money, can make rich multi-brand goods Bring a lot of spells; and more than a lot of massive online users, the analytical capabilities of the user portrait can be further helped. At the same time, there is a highlighted performance in the development of the three to six-line market, which is consistent with Gome in recent years.

Fang Wei was further stated in June 1st. At present, the national US settlement differentiated product accounts for 37%, and Gome has provided products in a lot of channels. It is more reflected in Gome custom products. Ability.

For different channels of different channels, the square is called, “” There is more reflected in the goods of many channels, “Beautiful channels will focus more on experiencing type and integrated, while Jingdongs channels will more reflect the scale advantage of joint procurement, I think it is such a combination. “The old hegemony mentality change,” single-win is no longer possible ”

After the introduction of the introduction, the two major strategic investors in Jingdong, Gome once again pleaded the capital. According to Fang Wei, there are many After the two major strategic investors in Jingdong, Gome has basically completed the preliminary strategic investor “team”.

According to the 2019 financial report, as of December 31, the group has cash and Cash equivalents are 8.187 billion yuan, and the liquid assets have 33.343 billion yuan.

In this interview, Fang Wei told the “Daily Economic News” reporter, in fact, only to introduce a lot and Jingdong as a strategic investment. In terms of cooperation between the cooperation parties, the purpose of “lead” is to reappear in resources, and then lead to shortness, this is the most important appeal. On the fund performance, Fang Wei called “Gome The overall funds are still very plenty. ”

It is understood that in May 1st, Wang Junzhou personally gone, together with CCTV News, four major host Zhu Guangquan, Sabinin, Kang Hui, Niji walked into Beijing Gome store, opening CCTV News & Gome live broadcasts. In the live broadcast of 3 hours, the turnover of 5286 billion yuan. After this, it is Gome to join hands to CCTV news and a lot of platforms, Jingdong and other platforms, the results of synchronous live broadcast.

In addition, Fang Wei also said that after we have a lot, Jingdong has established equity cooperation relations, the current Gome and spell, Jingdong has established a working group, and cooperates in terms of traffic, supply chain. At the same time, it also promotes joint marketing, as well as the logistics level.

After this more close relationship, it can also be seen that the Gome has a leader in the domestic home appliance retail chain market. The hegemony has also been converted to the mentality.

When I arrived back to 2012, Gome and Jingdong were also emouered, and the fight against the head; the time and space changed, today, the opponent changed “teammates”, left At the same time, both sides are now more concerned about the new opportunities for market changes.

Why look this change and new opportunities produced by the market? Fang Wei said, “In fact, from Gome, we think that Gome becomes open, turned into a shared platform; from Jingdong, he also became a shared platform.”

In Fang Wei, regardless of the cooperation with Jingdong, it is still a lot of cooperation with a lot of work, in fact, it is in outputting resources and capabilities. What is expected to create a new consumption of new consumption, and the so-called new consumption, new pattern is actually to bring higher efficiency to the industry.

This is also like Wang Junzhou, in an interview with reporters, the current choice of partners in Gome is “Can you bring anything to each other, then I want to” what can I get from the other side “, if you cant Give the other party to the value, then the latter has no discussion. “Single win cant be realized.” Wang Junzhou said.